Why we publish our prices
Every serious buyer of distribution software in Pakistan has waited for a quote and then paid an induction fee. We decided the price list belongs on the website, with no setup fee and no induction fee.
Ask anyone who has bought distribution software in Pakistan how much it cost and you will get two answers: the per-user rate they eventually negotiated, and the induction fee they did not expect. Nobody remembers the number on the brochure, because there was no number on the brochure.
We have put the whole price list on the Targets website. One price per login per month, every module included, and three named plans whose switch points are printed for everyone to see. There is no setup fee and no induction fee. Here is why.
A quote is a delay, and delay is a cost
A company evaluating software has a sales head who wants it, a finance head who needs a number, and an IT head who needs a plan. A quote that arrives in three weeks stalls all three. A price on a page lets the finance head do the arithmetic the same afternoon.
Confidence in the product
Hidden pricing protects a vendor who is not sure the product is worth the number. We are sure. Field teams book, deliver and collect with or without signal. Distributors run their own side under the company's control. The books post themselves from sales. A company that reads the price and the module list side by side can decide for itself.
Bundles that reward growth
- Flex: $20 per login, month to month, up to 10 logins, no commitment.
- Starter: $12 per login on an annual plan, from 10 logins.
- Growth: 50 logins for $500 a month, extra logins at $9.
- Scale: 100 logins for $800 a month, extra logins at $6.
At six logins, Starter costs the same as Flex. At 42, Growth costs less than Starter. At 84, Scale costs less than Growth. Your account page tells you when the next plan would save you money, because a customer who grows into a cheaper plan is a customer who stays.
What is not on the page
Discounts we have not decided to give, and features we have not built. When something is coming, the page says so and gives the date. When something does not exist, such as pre-built ERP connectors, the knowledge base says that too. A price list is only worth publishing if everything around it is as plain.